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|
Past Newsletters - can be viewed at: http://community.icontact.com/p/onlyoz
Below is the script from some previous
newsletters also
Save Money, Save Time, Shop Online at Only Australian Groceries!
When
registered for our newsletter you will always know about our FREE products and SALE items.
Please
tell your friends about our service. (forward this email to them
perhaps?)
On
Special this week we
have:
Australian Made Expo
On the 15th, 16th
& 17th of January 2010 there will be a "True Blue Fun Day Out" at the Sydney Convention
& Exhibition Centre in Darling Harbour, Sydney. At Only Oz we are
all for Australian owned, made and grown so we are excited to be involved.
You can read more about it at this website: http://www.australianmadeexpo.com.au/
It is the first
time something like this has been held. Hopefully lots of Australian owned
manufacturers will get a lot of good exposure and contacts. If you are in Sydney
at that time please come to our stand to say hello, and encourage your friends
to be part of this "True Blue Fun Day
Out"!
Thank you for helping us to keep Australian manufacturing alive! Many of the
products we stock are no longer available in conventional stores. We appreciate
every bit of support we get. Please
place an order today!
Kind
regards,
Katie (and Howard and
everyone at OnlyOz)
10 X Devondale Long Life
Full Cream Milk 1l AAAA $19.95 now only $18.95 10 X
Devondale Long Life Smart Milk 1l AAAA High Cal Reduced Fat $21.95 now
only $19.76 15 Packs Of The Real Mccoy Favourites 5
Varieties 285g AAA Red P $5.36 now only $5.09 15
Packs Of The Real Mccoy Various Chips 300g AAA Blue Pack $5.36 now only
$5.09 2 X Devondale Long Life Full Cream Milk 2l AAAA
$7.80 now only $7.41 Angas Park Mixed Peel 200g AAAA
$2.52 now only $2.02 Apple, Banana & Strawberry Puree 4
Pack 120g X 4 AAA Spc $4.95 now only $4.21 Ardmona 2
Fruits In Natural Juice 825g AAA $3.95 now only
$3.20 Ardmona Apricot Halves In Natural Juice 825g
AAA $4.35 now only $3.20 Ardmona Peach Slices In
Natural Juice 825g AAA $3.95 now only $3.20 Ardmona
Rich & Thick Tomato Paste Easy Squeezy 415g AAA $3.85 now only
$3.45 Aus Made Fleecy Body Warmer Black With Aus Stars Med
AAAA $42.15 now only $37.94 Aus Made Fleecy Body
Warmer Black With Aus Stars Sml AAAA $42.15 now only
$37.94 Aus Made Fleecy Body Warmer Blue Star Sml AAAA
$42.15 now only $37.94 Aus Made Fleecy Body Warmer Light
Blue Med AAAA Aus Flag $42.15 now only $37.94 Aus
Made Men’s “Great Southern Land” T-Shirt 100% Cotton Medium $26.95 now
only $24.26 Aus Made Women’s Polo Shirt 100%Cotton Pique
Large AAAA $42.00 now only $35.70 Ausbuy Guide Latest
Volume AAAA $2.50 now only $1.25 Beerenberg Green
Tomato Pickle 260g Low Salt AAAA $3.30 now only
$2.97 Beerenberg Peppercorn Sauce 250ml AAA $4.08 now
only $3.67 Beerenberg Spicy Seafood Sauce 250ml AAA
$4.20 now only $3.57 Beerenberg Takatala Chutney 280g
AAA $3.80 now only $3.42 Bellata Gold Lemon Myrtle
Fettuccine 375g AAAA $5.94 now only $4.94 Bickford’s
Lemon Cordial 750ml (AAA) $4.95 now only
$3.85 Bundaberg Premium Cordial Ginger Beer 500ml AAA
$3.71 now only $3.34 Bundaberg Premium Cordial Lemon Lime
& Bitters 500ml AAA $3.71 now only
$2.96 Burgerman Original Saucee Snacks 100g AAA $2.20
now only $2.09 Caffe Aurora Italian Style Freeze Dried
Instant Coffee 250g (AA) $15.84 now only
$15.05 Carmans Classic Fruit Muesli 1.5kg AAAA $15.37
now only $13.83 Carmans Natural Bircher Muesli Untoasted
1.5kg AAA Low Gi $15.37 now only $13.06 Carmans
Original Muesli Fruit Free Lightly Toasted 1.5kg AAA $15.37 now only
$13.83 Carton Of Brushless Shave Lather By Fast Soap Free
8x100g AAA $49.50 now only $44.55 Cocoa Farm Aust
Pinot Noir Choc Drops 100g AAA $6.36 now only
$5.40 Cocoa Farm Buttermilk Chocolate 100g AAA $5.95
now only $3.74 Devondale Long Life Semi-Skim Milk 2l
AAAA $4.09 now only $3.48 Devondale Long Life Smart
Milk 1l AAAA High Calcium Reduced Fat $2.45 now only
$2.08 Eucoclean Anti-Bacterial Spray & Wipe Cleaner Bug
Deterrent500ml $7.99 now only $6.79 Fantastic Rice
Crackers Salt & Vinegar 100g (A) Gluten Free $2.59 now only
$2.20 Fleecy Body Warmer Light Grey Aus Flag Embroydery Med
AAAA $42.15 now only $37.94 Frantelle Water Sports
Pack 6 X 600ml Pop Top (AAAA) $4.50 now only
$3.95 Free 1/Order Go Natural Choc Banana Meal Bar 80g
AAA $1.95 now only $0.00 Free 1/Order Over $150 Trail
Mix Almond Bazil Berries Snack Bars $5.85 now only
$0.00 Free 1/Order Over $80 Ajitas Vege Chips Bbq 100g AAA
Gluten Free $2.95 now only $0.00 Free Pantalica Cream
Cheese Spread 245g Best Before 28oct 2009 $4.56 now only
$0.00 Fruit Wise 100% Apple & Cherry 10 X 14g
Each $7.50 now only $6.90 Fruit Wise 100% Apple &
Tropical Fruit Straps 10 X 14g Each AAAA $7.50 now only
$6.75 Fruit Wise 100% Fruit Five Flavours 10 Straps 14g
Each AAAA $7.50 now only $6.90 Fruit Wise Gourmet
Muesli 500g Wheat Free & Sugar Free AAAA $9.76 now only
$7.95 G’day Mate Pack Of 5 Glossy Cards By Koala Publishing
AAAA $4.95 now only $4.21 Go Natural Choc Berry Meal
Bar Natures Superfoods 80g AAA $1.95 now only
$1.56 Go Natural Trail Mix Snack Bars 5x35g Pack Mixed
Berry 8 Grain $5.85 now only $3.66 Goldyna Aust.
Native Bush Tomato Dressing 250ml AAAA $4.50 now only
$3.95 Goldyna Aust. Native Lemon Myrtle & Chilli
Dressing 250ml AAAA $4.50 now only $3.95 Goldyna
Aust. Native Mountain Pepper Dressing 250ml AAAA $4.50 now only
$3.95 Goldyna Balsamic Vinaigrette Salad Dressing 250ml
AAAA $4.50 now only $3.95 Goldyna Classic Style Salad
Dressing 250ml AAAA $4.50 now only $3.95 Goldyna
Creamy Caesar Salad Dressing 250ml AAAA $4.50 now only
$3.95 Goulburn Valley Diced Orchid Variety 12x140g Snack
Packs AAA $17.09 now only $15.38 Kamal’s Kitchen
Korma (Medium) 450g AAAA $4.72 now only $3.78 Ladies
Love Australia Slim Fit T-Shirt 100%Cotton Medium AAAAred $29.95 now only
$26.95 Laucke Gluten Free Easy Bakers Meals & Grains
1kg AAAA $6.20 now only $4.95 Laucke Wallaby Bakers
Plain Flour 5kg AAAA $11.50 now only $7.18 Macadamia
Oils Australia Body Butter Gift Pack AAA $36.00 now only
$32.40 Macadamia Oils Australia Face & Body Oil Gift
Pack AAA $36.00 now only $32.40 Megaburn Blitz
Nutritional Food Bar Choc-Apricot 60g Gluten Free $3.52 now only
$1.76 Melinda’s Irresistible Passionfruit Flav. Slice Mix
Gluten Free $5.50 now only $2.75 Miss Sweetie
Handmade Lollipop 70g AAA $8.95 now only
$6.27 Natural Instinct Facial Scrub 125ml (AAA)
$10.65 now only $6.99 Natures Selection Green Split Peas
500g A $2.50 now only $2.13 Nobles Pureau Pure Water 5l
Cask AAAA Easy Carry $4.65 now only $3.95 Nosh Deli
Crisps Sweet Chilli & Sour Cream 175g AAAA $4.42 now only
$3.98 Olsson’s Rock Sea Salt 500g AAAA $4.32 now only
$3.67 Organic Care Anti Dandruff Scalpcare Conditioning
Shampoo 400ml $3.99 now only $3.59 Organic Care
Balance Normal Hair Shampoo 400ml AAAA $3.98 now only
$3.39 Orgran Corn Crispbread 200g AAA $4.64 now only
$3.95 Orgran Pasta Ready Meal Tomato & Basil 380g
AAA $7.50 now only $5.80 P&N Brewers Choice
Ginger Beer 375ml Can 12 Pk (AAAA) $8.66 now only
$7.85 P&N Diet Rite Portello 1.25l AAAA $2.15 now
only $1.60 P&N La Maxi Ice Cola 375ml Can 12 Pk
(AAAA) $8.66 now only $7.85 P&N Pop Tops Cool
Blue 35% Fruit Juice 250ml X 6 AAA $4.50 now only
$3.95 P&N Pop Tops Orange 35% Fruit Juice 250ml X 6
AAA $4.50 now only $3.95 Pantalica Cream Cheese Light
Spread 245g Best Before 28oct 2009 $4.56 now only
$3.95 Pearsons Concentrated Iron Easy Laundry Starch 1l
AAAA $5.43 now only $4.89 Petanque Smoked Tapenade By
Bunnyconnellen 240g AAAA $11.95 now only
$7.17 Quilton 3ply Double Length 9 Rolls =18 Reg Rolls
Floral Toilet P $15.99 now only $14.40 Ross Gardiner
Goji 60 Tablets AAA $35.97 now only $27.82 Ross
Gardiner Goji Juice 90% 1l AAA $43.70 now only
$31.84 Ross Gardiner Spirulina Pro 500 Caps AAA
$71.19 now only $56.96 Sanitarium Almond Flakes 125g $6.00
now only $4.80 Sanitarium Almonds Raw 125g AA B/B
31oct09 $4.99 now only $3.99 Sanitarium Raw Cashews
125g $5.50 now only $4.40 Sanitarium Weet-Bix 1kg
AAAA Weetbix Weet Bix $6.66 now only $5.40 Selleys
Bbq Tough Wipes For Everyday Use 12 X Supersized Wipes A $5.76 now only
$5.19 Space Men’s Super-Premium Multivitamin 60 Tablets AAA
$33.22 now only $18.27 Spc Whole Tomatoes Ripe & Juicy
400g (AAAA) $1.29 now only $0.98 Spring Gully Sweet
Spiced Gherkin Rounds 550g AAA $3.39 now only
$0.00 Sugarless Liquid Sweetener 250ml Zero Kj AAAA
$4.99 now only $4.49 Sugarless Sweet As Minus The Calories
200 Tablets AAAA $6.90 now only $6.21 Sunbeam
Californian Walnuts 165g (AA) $4.49 now only
$3.82 Sunbeam Sundried Currants 300g 99% Fat Free
$2.80 now only $2.66 Sunrice Vita-Rice Parboiled Long Grain
Rice 750g B/Before 13/Oct $4.70 now only
$2.35 Sunshine Diet Orange Cordial 2l (AAA) $3.98 now
only $1.99 The Guide To Ethical Supermarket Shopping In
Australia AAAA $4.50 now only $3.60 Variety Pack Of
10 Glossy Cards By Koala Publishing AAAA $4.95 now only
$3.95 Wallace Orallcare Tartar Control Mouthwash Peppermint
1l AAAA $4.44 now only $3.95 Weet-Bix Oats &
Barley Bites Wholegrain Goodness 500g AAA $4.96 now only
$2.48 Wisdom 5 Star Med/Hard Toothbrush AAAA $2.76
now only $2.49
27th September 2009
Place an order
today! You will definitely save money and
time when you shop at OnlyOz! for example:
Dishwashing Machine Powder
Finish (at
Coles 80cents per 100g)
Finish (at
Woolworth's 59cents per 100g)
Madura Premium Tea Bags
Woolworth's 200 bags for $14.02
Coles has 100
bags for $7.85 (no 200 bags)
There is also less impulse buying at OnlyOz and your
spending is added up as you go. Please tell your
friends about how they can save money and save the
economy by buying Australian at OnlyOz.
They can also
register for our newsletter to find out about our specials.
When you are shopping for non grocery products, remember to look
for the symbols that help you buy Australian made and owned:
Thank you for helping us to keep Australian manufacturing alive! Many of the
products we stock are no longer available in conventional stores. We appreciate
every bit of support we get. Please
place an order today!
Kind regards,
Katie (and Howard and
everyone at OnlyOz)
9th March 2009
Stimulus Payment Info. "This year,
taxpayers will receive an Economic Stimulus Payment. This is a very exciting new
program that I will explain using the Q and A format:
Q. What is an
Economic Stimulus Payment? A. It is money that the federal government will
send to taxpayers.
Q. Where will the government get this money? A.
From taxpayers.
Q. So the government is giving me back my own
money? A. Only a smidgin.
Q. What is the purpose of this
payment? A. The plan is that you will use the money to purchase a
high-definition TV set or some such thing, thus stimulating the
economy.
Q. But isn't that stimulating the economy of China ? A. S...
up. (be quiet)
Below is some helpful advice on how to best help the
Australian economy by spending your stimulus cheque wisely:
If you spend
that money at Kmart, all the money will go to China . If you spend it on
petrol it will go to the Arabs. If you buy a car it will go to Japan . If
you purchase a computer or a slurpy it will go to India . If you purchase
useless crap it will go to Taiwan .
And none of it will help the
Australian economy.
We need to keep that money here in Australia spending
it on Australian made and owned products. You can keep the money in Australia by
spending it at garage sales, going to a cricket match or footy game, or spend
it on prostitutes, beer and wine (domestic ONLY), or tattoos, since those are
the only businesses that may still be owned by
Aussies.
.........................unless you buy from
www.OnlyOz.com.au of course!!!
6 March 2009
Dear Onlyoz
staff, Thank you for informing me of the latest Aust. companies to be bought
by foreign owned businesses. I have been a loyal supporter of both Golden Circle
and Dairy Farmers for many years and am quite shattered by the news. It is
also very interesting to learn of the labelling of the generic products in the
supermarkets. I have watched the gradual shift of "home brand" produce from
being Australian grown to overseas grown. I gave up buying tinned asparagus some
time ago because I could not find any Aust. grown! I am so thrilled that you
provide this service, and I wish you every success. Please keep up the flow of
information. I am educating my children to buy Oz as well!
5 March
2009
Copy of letter to Anna Bligh Premier of Queensland:
Dear Anna
Bligh,
I enjoyed meeting you on three occasions and been to three
events that you have held at the Parliament Annex in Brisbane.
My
husband and I started Only Australian Groceries www.OnlyOz.com.au a little over
three and a half years ago. We are very passionate about supporting Australian
companies because we have found many great Australian products are no longer
available in conventional grocery stores.
We are very lucky that
our business has been successful so we are able to do what we believe in and
earn a living at the same time. Please see our shop at www.OnlyOz.com.au . We
have a retail store that sells grocery products made in Australia by Australian
companies from Australian grown produce. We deliver to anywhere in Australia (or
the world).
We enjoyed attending the Australian Day lunch this year
and look forward to being more involved with Australia Day celebrations next
year.
Before more Australian manufacturers close their doors, we
would like to grow our business, so we could employ more people, send out more
orders and buy more products from Australian manufacturers.
I have
had absolutely no luck at getting any government support of any type from any
government department. I came to the night you had at parliament house last year
to find a grant. Unfortunately every department I spoke with at that night and
afterwards, had lots of reasons why another department should help
us.
We are doing a good thing for Australian manufacturers,
Australian employees and Australian consumers. We send out hundreds of orders
every day so we are obviously valued by Australians. We have been on Today
Tonight twice, Brisbane Extra 4 times and Channel Ten news. We don’t want some
private company to invest in us and take away our control and our ethics.
However my husband and I can only grow our business at a slow and steady rate
because we don’t have surplus capital.
When I met you at Parliament
House you seemed very positive and you said you though there would be someone
who would want to help us. John Mickel said he doesn’t like to give grants. He
said if a small business is successful, it doesn’t need a grant. Federal
departments tell me I should speak with State departments and State departments
say I should speak to Federal governments.
Surely the Queensland
government would like such a job creating business like ours to expand sooner
rather than later. Perhaps the government could stimulate the economy by putting
cash flow behind companies that employ Australians? 100% of purchases made at
OnlyOz go towards Australian companies and employees. None of the profits leave
Australia.
We have a rating system for the products on our
website:
AAAA = Australian owned, Australian made from Australian
materials or ingredients. AAA = Australian owned, Australian made from local
and imported ingredients.
Please can you help me find a way to
expand our business sooner before more Australian manufacturers close their
doors or send the manufacturing off shore?
Please reply because I
have tried every other option I can think of.
Kind
regards,
Katie
Hooker
--------------------------------------------------------------------------------
9
December 2008
Sometimes our task is very challenging. Golden Circle,
Dairy Farmers and Babylove are no longer Australian owned so we will not be
stocking their products anymore. We will sell what we have in the warehouse but
we won't order more in. I believe Babylove and Dairy Farmers have been sold to
Japanese companies and Golden Circle was sold to an American company. It is a
little depressing for me.
Thankfully we are able to increase the
range or SPC Ardmona products as they are very committed to using Australian
produce as well as being Australian owned. According to the Australian
Competition and Consumer Commission (ACCC), SPC Ardmona is Australian Owned
because it is owned by Coca Cola Amitel which primarily has Australian
shareholders. That is why SPC is allowed to have "Australian Owned" on their
packaging.....I contacted the ACCC about it previously. Ausbuy does not consider
them Australian Owned under their terms of reference. However the ACCC says they
are Australian Owned, and they manufacture their products in Australia. They
employ Australians, pay taxes in Australia and the profits stay in Australia so
we decided to stock their products.
We are also stocking more products by
Fawcett Bros who own Rosella, Stromboli and Aristocrat. We do not stock the
Rosella Squeeze bottle of Tomato sauce because that product is made in America.
All the Rosella products we stock are made in Australia. We have also recently
received the Geoff Jansz products. You can see his products and recipes here:
http://www.gourmetfoodholdings.com.au/Shop.asp?Keyword=GEOFFJANSZ
If you
want to put a comment on this page, please email it to admin@onlyoz.com.au .
Please include your suburb and country.
16 November
2008
When the economy is under strain...BUY AUSTRALIAN ! An
English politician once said: "There is no such thing as society. There are
individual men and women and families... people should look to themselves
first". Every step we take, every move we make, helps shape the kind of society
we will become. Make every purchase count. Buy Australian every time
!
I believe Babylove has been sold to a Japanese
company.
I have discovered a website: www.ethical.org.au . Do take
a look. You can download their guide.
When the economy is under
strain...BUY AUSTRALIAN ! An English politician once said: "There is no such
thing as society. There are individual men and women and families... people
should look to themselves first". Every step we take, every move we make, helps
shape the kind of society we will become. Make every purchase count. Buy
Australian every time ! We do!
Great Christmas Presents ! We are
starting to organise our CHRISTMAS HAMPERS. You can send our hampers or your own
choice of products to ANYONE ANYWHERE. We will organise it for you. At the same
time you know you are buying Australian owned and made and keeping the money in
Australia !!!!! (You can get a warm feeling inside because you know you are
supporting Australian manufacturers, Australian farmers and helping to employ
Australians.)
Sydney delivery is now only $9 !! These orders need to
be with us before 9am on Wednesday. They are delivered on Thursdays.
For
FAST ORDERING please look at the back of your "thank you" flyer. There are
directions on how to reorder quickly.
If there is anything else we can
help you with. Please let me know. Please keep buying your groceries from us so
we can keep supporting Australian manufacturers.
Buy from Only Oz - We
support Australian companies!
October 16 2008
OnlyOz has
recently subscribed to Choice Magazine and Online references. Choice Magazine is
organised by The Australian Consumers' Association, a not-for-profit company.
They say they have: "No advertising, no bias ... just reliable, expert advice.
With over 200,000 subscribers to our information products, we are the largest
consumer organization in Australia. Our aim is to tackle the issues that really
matter to consumers, arming them with the information to make confident choices
and lobbying for change when consumers are getting a raw deal. CHOICE is
fiercely independent: we do not receive ongoing funding from any commercial,
government or other organization. We earn the money to buy all the products we
test and support our campaigns through the sale of our own products and
services." You can visit them at www.choice.com.au
I love the Choice
report about Olive Oil. They found:
Of the six olive oils that
rated highest, four were produced in Australia. Extra-virgin olive oils
are at their best when they’re fresh, which should give Australian products the
edge over European imports. I love that they found Sanitarium Weet-Bix
to be the most popular cereal in Australia and Choice also gave it "Thumbs
Up".
A Note about Canned Fish
Unfortunately Only Oz has not been
able to find a completely Australian canned fish. I know it seems crazy!!
Australia is an island surrounded by plenty of fish, yet there doesn't seem to
be an Australian company canning fish in Australia. If you ever find an
Australian fish canning company please let us know. We have been searching for
years now.
We stock some Australian owned brands because at least they
are an Australian company and pay taxes in Australia. We have rated the canned
fish products as (A) A = Australian owned, imported product.
If you can
suggest another brand that would be more suitable for us to stock, I would
really appreciate your help.
We have a rating system for the products on
our website:
AAAA = Australian owned, Australian made from
Australian materials or ingredients. AAA = Australian owned, Australian
made from local and imported ingredients. AA = Australian owned,
imported product, packaged in Australia. A = Australian owned, imported
product.
Quilton Toilet Paper and Tissue Products and Other ABC Tissue
Products
Only Oz has tried really had to stock all of the Quilton
products and other products by the same manufacturer. We have been told over and
over by the Queensland Tissue ABC Tissue sales representative, that the Quilton
products and the Naturale products, they will only sell to Coles and
Woolworth's. We really think this is not fair. We have written to the ACCC on
numerous occasions but we have never even had a reply. The grocery industry is
so unfair
!!
--------------------------------------------------------------------------------
WHY
DO WE SUPPORT AUSTRALIAN COMPANIES ? Australian companies:
Pay
higher taxes in Australia than multinational companies. Keep profits in
Australia . Are more likely to manufacture in Australia . Are
more likely to use Australian produce from Australian farmers. Employ
Australians.
--------------------------------------------------------------------------------
Consumer
awareness of Australian Made - from Australian Made Campaign www. Buying
Australian is much more important to consumers than Australian business
believes. That’s a major finding from 1999 research to assess the importance of
country of origin information to consumers and business.
The research
suggests Australian businesses have underestimated the value of promoting the
origin of their products. Over 95 per cent of consumers recognise the Australian
Made logo and most consumers say made in Australia is an important purchase
criteria, but only half of Australian businesses believe such branding is an
important marketing tool.
The awareness level of the Australian Made logo
is high, with 96% of respondents aware of the Australian Made logo.
The
research shows some 91% of respondents have purchased goods with the Australian
Made logo. The most commonly reported types of purchases made with the logo were
food (25%), adult fashion clothing (20%), children’s clothing (11%) and other
grocery items excluding food (11%).
Females were more likely to
consciously look for the Australian Made logo than males when purchasing food,
clothing and a range of other items.
The main reasons why people buy
Australian Made products are:
to create jobs to help the
economy to support fellow Australians for the future of our
country to reduce imports to help
manufacturers.
--------------------------------------------------------------------------------
Importance
of buying Australian Overall 89% of respondents felt it was important to them
that the goods or products they purchase are of Australian origin. Some 19% of
respondents considered it "extremely important", 37% considered it "very
important" and 32% considered it "important".
When respondents were asked
how often they actively sought goods or products of Australian origin, 12% said
"always", 43% said "mostly" and 27% said "sometimes".
Awareness of the
importance of buying Australian, and frequency of seeking Australian made goods,
is higher amongst older respondents (35+ and highest amongst 50+) than younger
respondents (18-34).
Country of origin research Industry and consumer
research conducted nationally by Sweeney Research on behalf of the Commonwealth
Department of Industry, Science and Resources (in May 1999) found that industry
underestimates the importance consumers place on country of origin
information.
Almost 70% of consumers look for information about a
product’s origin when making purchasing decisions. This far exceeds industry
predictions. Of the businesses surveyed, only 55% agreed that consumers look for
country of origin information when shopping.
The consumer research found
that:
Consumers look for country of origin labels to help them determine
the quality of an item and to support local industry and
employment Around 88% of consumers prefer to buy Australian whenever
possible and 77% are happy to pay a little extra for Australian made
goods. Consumers are keen to know where a product comes from and are
more likely to purchase a product if they know its origins. When consumers
specifically ask for country of origin information at the point of sale 78% of
those who receive an answer go on to purchase the product whereas only 45% of
those who do not receive the requested information go on to purchase the
good.
Importance of buying Australian varies with product
type Research shows that the importance consumers place on country of origin
varies according to product type:
83% of consumers believe country of
origin information is important when purchasing fresh food 72% believe
country of origin information is important when deciding which packaged foods to
buy 63% believe country of origin information is important when
choosing clothing and shoes 63% of consumers purchasing white goods
look for country of origin information 57% of consumers think country
of origin information is important when looking at big ticket items such as
cars, motorbikes and boats 51% of consumers still look for country of
origin information on items such as tools and electrical appliances 50%
of consumers believe country of origin information is important when purchasing
household furniture. The research also revealed that: 64% of
industry respondents show country of origin labelling information on their
products but only 7% could accurately describe what ‘made in’
means and only 14% could describe what ‘product of’
represents. Measurement of awareness of the Australian Made logo was
commissioned by the Australian Made Campaign and undertaken by Roy Morgan
Research in August 1999 and September 1999. Research results reported here are
reproduced from the report to the Campaign by Roy Morgan Research. Results from
the Sweeney Research are reproduced from DISR Country of Origin Labelling,
Industry – Industry Fact Sheet available at www.isr.gov.au/labelling
This
information was taken from The Australian Made Campaign website at:
http://www.australianmade.com.au/faq/factsheet/consumerawareness.asp
.
--------------------------------------------------------------------------------
Why
we need balance By Dick Smith
A number of articles have appeared
recently, including two by Dennis Shanahan, accusing me of the most
extraordinary sins. I have been denounced for misusing patriotism to sell
products and stirring up everything from paranoia and jingoism to outright
xenophobia in the Australian public.
Unfortunately, the writers of these
articles have all made the same fundamental error. They have failed to
understand my overriding goal ever since I started Dick Smith Foods. That goal
has been simply to achieve balance. As the publicity material said over 12
months ago, at the time of the company's launch, "I am determined to back our
farmers and fight back for a fair balance of Australian ownership in our food
industry."
Because originally I made money from importing
electronic components from overseas, some journalists criticise me for pushing
the advantages of buying goods produced in Australia by Australian-owned
companies. However, I am not being hypocritical; I am being totally consistent.
My attitude has always been, and still is, that you buy the best and sell the
best. You never accept mediocrity. When I was a spokesman for the “Australian
Made” campaign I clearly stated that you should only buy Australian “when it’s
as good”.
Australia makes few electronic components, and it does not
necessarily make the best. On the other hand Asian countries - principally Japan
- make the best. So that's where I went in search of products for Dick Smith
Electronics.
Now, when it comes to food, I believe Australia grows
the best in the world. So it shocked me to discover that 85 per cent of the food
in a typical supermarket trolley is either imported or comes from foreign-owned
companies. I'm a strong supporter of free trade as it will assist third world
countries to raise their standard of living and I accept globalisation as a fact
of life. But here we get back to the issue of balance. I firmly believe that we
should strive for a balance in our trade, with roughly the same quantities of
goods, services and profits coming into Australia as are going out. We have
nothing like that kind of balance at the moment. Every day $100 million more
leaves the country than comes in.
Another of the sins I'm accused of
committing is of only employing a small number of people at Dick Smith Foods.
However, my accusers fail to mention the hundreds of extra people who have been
taken on by canneries and Australian-owned food producers around the country as
a result of my company's activities.
I believe there are distinct
advantages of local ownership of companies as the profits are most likely to be
re-invested in Australia creating further wealth. This is why I have always
believed that Australian made is good, but Australian made by an Australian
owned company is even better.
Not that I have anything against foreign
companies operating in Australia. Quite the opposite: I have stressed this from
the moment Dick Smith Foods was launched.
To accuse me of being
against foreign ownership is like saying that an Australian who barracked for
Australian swimmers at the Olympic games must be against foreign swimmers. Of
course that's not the case. It's simply a case of supporting the home team. Dick
Smith Foods is waving the flag for Australia and Australian
companies.
But having said that, I should add that I prefer the old
ways of foreign investment, by which companies would take the risk of creating a
new business here and actually generating jobs. Good examples of this are
General Motors and Ford. These days foreign companies tend to come in, buy up
existing successful Aussie companies at bargain-basement prices (because of the
Australian dollar's low value), “down size” (ie sack staff), put up prices and
then repatriate all the profits out of the country. The Australian funeral
industry has been particularly hard hit in this way. Once entirely
Australian-owned and mainly family-run, it is now in the hands of a large
American funeral conglomerate. I simply cannot see the advantage for Australia
of this type of foreign ownership.
I believe this is one of the downsides
of globalisation. Another is that as companies become huge they tend to stop
competing with one another because they operate and think in the same way. These
mega companies also result in the situation where it’s virtually impossible for
a new entrepreneur to start up in competition. Without strong and new
competition I believe our proven successful system of free enterprise could be
doomed.
Even so, I accept that globalisation is here to stay.
Unfortunately, although the advantages of globalisation get glowing coverage
from some journalists, there's no rational discussion about some of its
disadvantages and how they should be handled. It is impossible to discuss these
issues rationally when people such as Dennis Shanahan take such an extreme
position.
As well as contributing to the creation of hundreds of
jobs, Dick Smith Foods is enabling me to use my marketing skills to help
Australian businesses that lack those skills. A company like Kraft can spend
millions of dollars marketing peanut butter. Through its network of
international contacts, it can call on the skills of very best – and
highest-paid - marketing people in the world. Small Australian business simply
can't do this. So I'm putting my skills at their disposal, and I'm getting
tremendous satisfaction out of giving them a boost.
Experience has taught
me that it would have taken me 10 or 15 years to create even one manufacturing
facility for a food company from scratch. I feel that by doing things the way I
have done them with Dick Smith Foods I can help Australian farmers and food
producers a lot more simply - and a lot more quickly.
We are also
supporting Australian charities. This is not something that writers such as
Dennis Shanahan and television commentators such as Stuart Littlemore can bring
themselves to mention. They haven't told their audiences about the $600,000 that
we have given so far to charities such as the Salvation Army.
Of
course, I give money away purely for selfish reasons - it gives me immense
satisfaction. I am also well off so I don’t need any more money.
I
understand that most foreign companies give the majority of their charitable
support in their home countries. This is logical, but just another disadvantage
of the lack of balance of foreign and local ownership in this
country.
I believe it’s sad that Dennis Shanahan and a small number
of journalists have taken such an extreme position in attacking me. With over
$80 million of sales of our products in the last 12 months, it is obvious that
the marketplace has shown that many Australians agree that there needs to be a
fairer balance between Australian and foreign ownership.
This article was
written by Dick Smith of Dick Smith Foods.
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